Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E1E2CC
RGB
225, 226, 204
HSL
63, 27%, 84%
HSB
63, 10%, 89%
CMYK
0, 0, 10, 11
LAB
89, -3, 11
LCH
89, 11, 106
OKLCH
0.91, 0.03, 109
XYZ
69, 75, 68
LUV
89, 1, 17
HWB
63, 80%, 11%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.