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Mauve

#E2B1FF

A light, moderate mauve — sophisticated balance of hue and saturation that conveys composure and subtle refinement, well-suited to modern, minimalist design.

Psychology

Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.

Meaning

Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.

Applications

Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.

Conversion

HEX
E2B1FF
RGB
226, 177, 255
HSL
278, 100%, 85%
HSB
278, 31%, 100%
CMYK
11, 31, 0, 0
LAB
79, 29, -32
LCH
79, 43, 312
OKLCH
0.83, 0.12, 312
XYZ
65, 55, 102
LUV
79, 21, -56
HWB
278, 69%, 0%
Pantone
5285 C

Harmonies

Analogous
Complementary
Split Complementary
Triadic
Tetradic
Square

Shades & tints

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Browse every named purple on shades of purple, or all families on colors.