Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E2C9CC
RGB
226, 201, 204
HSL
353, 30%, 84%
HSB
353, 11%, 89%
CMYK
0, 11, 10, 11
LAB
83, 9, 2
LCH
83, 10, 11
OKLCH
0.86, 0.03, 9
XYZ
63, 62, 66
LUV
83, 15, 1
HWB
353, 79%, 11%
Pantone
4995 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.