Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E2CFBB
RGB
226, 207, 187
HSL
31, 40%, 81%
HSB
31, 17%, 89%
CMYK
0, 8, 17, 11
LAB
84, 4, 12
LCH
84, 13, 70
OKLCH
0.86, 0.03, 69
XYZ
63, 64, 56
LUV
84, 13, 17
HWB
31, 73%, 11%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.