Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E2D2BC
RGB
226, 210, 188
HSL
35, 40%, 81%
HSB
35, 17%, 89%
CMYK
0, 7, 17, 11
LAB
85, 3, 13
LCH
85, 13, 77
OKLCH
0.87, 0.03, 76
XYZ
63, 66, 57
LUV
85, 11, 18
HWB
35, 74%, 11%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.