Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E2D2E4
RGB
226, 210, 228
HSL
293, 25%, 86%
HSB
293, 8%, 89%
CMYK
1, 8, 0, 11
LAB
86, 8, -7
LCH
86, 11, 320
OKLCH
0.88, 0.03, 322
XYZ
68, 68, 83
LUV
86, 8, -12
HWB
293, 82%, 11%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.