Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E2D6BE
RGB
226, 214, 190
HSL
40, 38%, 82%
HSB
40, 16%, 89%
CMYK
0, 5, 16, 11
LAB
86, 1, 13
LCH
86, 14, 84
OKLCH
0.88, 0.03, 85
XYZ
65, 68, 58
LUV
86, 9, 19
HWB
40, 75%, 11%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.