Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E2D7C8
RGB
226, 215, 200
HSL
35, 31%, 84%
HSB
35, 12%, 89%
CMYK
0, 5, 12, 11
LAB
87, 2, 9
LCH
87, 9, 77
OKLCH
0.88, 0.02, 76
XYZ
66, 69, 64
LUV
87, 7, 13
HWB
35, 78%, 11%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.