Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E2DAD2
RGB
226, 218, 210
HSL
30, 22%, 85%
HSB
30, 7%, 89%
CMYK
0, 4, 7, 11
LAB
88, 2, 5
LCH
88, 5, 70
OKLCH
0.89, 0.01, 68
XYZ
68, 71, 71
LUV
88, 5, 7
HWB
30, 82%, 11%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.