Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E2DAE4
RGB
226, 218, 228
HSL
288, 16%, 87%
HSB
288, 4%, 89%
CMYK
1, 4, 0, 11
LAB
88, 4, -4
LCH
88, 6, 317
OKLCH
0.90, 0.02, 319
XYZ
70, 72, 84
LUV
88, 4, -7
HWB
288, 85%, 11%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.