Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E2DEC7
RGB
226, 222, 199
HSL
51, 32%, 83%
HSB
51, 12%, 89%
CMYK
0, 2, 12, 11
LAB
88, -1, 12
LCH
88, 12, 97
OKLCH
0.90, 0.03, 99
XYZ
68, 73, 64
LUV
88, 4, 18
HWB
51, 78%, 11%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.