Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E2DED4
RGB
226, 222, 212
HSL
43, 19%, 86%
HSB
43, 6%, 89%
CMYK
0, 2, 6, 11
LAB
89, 0, 5
LCH
89, 5, 89
OKLCH
0.90, 0.01, 89
XYZ
69, 73, 73
LUV
89, 3, 8
HWB
43, 83%, 11%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.