Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E2E0FA
RGB
226, 224, 250
HSL
245, 72%, 93%
HSB
245, 10%, 98%
CMYK
10, 10, 0, 2
LAB
90, 4, -12
LCH
90, 13, 289
OKLCH
0.92, 0.04, 289
XYZ
75, 76, 101
LUV
90, 0, -20
HWB
245, 88%, 2%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.