Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E2E1CF
RGB
226, 225, 207
HSL
57, 25%, 85%
HSB
57, 8%, 89%
CMYK
0, 0, 8, 11
LAB
89, -2, 9
LCH
89, 9, 102
OKLCH
0.91, 0.02, 104
XYZ
70, 75, 70
LUV
89, 2, 14
HWB
57, 81%, 11%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.