Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E2E2E6
RGB
226, 226, 230
HSL
240, 7%, 89%
HSB
240, 2%, 90%
CMYK
2, 2, 0, 10
LAB
90, 1, -2
LCH
90, 2, 285
OKLCH
0.91, 0.01, 286
XYZ
73, 76, 86
LUV
90, 0, -3
HWB
240, 89%, 10%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.