Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E2ECE4
RGB
226, 236, 228
HSL
132, 21%, 91%
HSB
132, 4%, 93%
CMYK
4, 0, 3, 7
LAB
92, -5, 3
LCH
92, 5, 149
OKLCH
0.93, 0.02, 152
XYZ
75, 82, 85
LUV
92, -5, 5
HWB
132, 89%, 7%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.