Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E4C7BB
RGB
228, 199, 187
HSL
18, 43%, 81%
HSB
18, 18%, 89%
CMYK
0, 13, 18, 11
LAB
82, 9, 10
LCH
82, 14, 47
OKLCH
0.85, 0.04, 44
XYZ
61, 61, 56
LUV
82, 18, 13
HWB
18, 73%, 11%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.