Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
E4D3FB
RGB
228, 211, 251
HSL
266, 83%, 91%
HSB
266, 16%, 98%
CMYK
9, 16, 0, 2
LAB
87, 12, -17
LCH
87, 21, 304
OKLCH
0.89, 0.06, 305
XYZ
73, 70, 101
LUV
87, 7, -30
HWB
266, 83%, 2%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.