Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E4D4E1
RGB
228, 212, 225
HSL
311, 23%, 86%
HSB
311, 7%, 89%
CMYK
0, 7, 1, 11
LAB
87, 7, -4
LCH
87, 9, 330
OKLCH
0.89, 0.02, 332
XYZ
69, 69, 81
LUV
87, 8, -8
HWB
311, 83%, 11%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.