Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E4DAC2
RGB
228, 218, 194
HSL
42, 39%, 83%
HSB
42, 15%, 89%
CMYK
0, 4, 15, 11
LAB
87, 1, 13
LCH
87, 13, 87
OKLCH
0.89, 0.03, 88
XYZ
67, 71, 61
LUV
87, 7, 19
HWB
42, 76%, 11%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.