Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E4DDC8
RGB
228, 221, 200
HSL
45, 34%, 84%
HSB
45, 12%, 89%
CMYK
0, 3, 12, 11
LAB
88, 0, 11
LCH
88, 11, 91
OKLCH
0.90, 0.03, 92
XYZ
68, 72, 65
LUV
88, 5, 17
HWB
45, 78%, 11%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.