Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E4DEC1
RGB
228, 222, 193
HSL
50, 39%, 83%
HSB
50, 15%, 89%
CMYK
0, 3, 15, 11
LAB
88, -1, 15
LCH
88, 15, 95
OKLCH
0.90, 0.04, 97
XYZ
68, 73, 61
LUV
88, 5, 22
HWB
50, 76%, 11%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.