Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E4E0D2
RGB
228, 224, 210
HSL
47, 25%, 86%
HSB
47, 8%, 89%
CMYK
0, 2, 8, 11
LAB
89, 0, 7
LCH
89, 7, 93
OKLCH
0.91, 0.02, 94
XYZ
70, 74, 72
LUV
89, 3, 11
HWB
47, 82%, 11%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.