Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E4E0F6
RGB
228, 224, 246
HSL
251, 55%, 92%
HSB
251, 9%, 96%
CMYK
7, 9, 0, 4
LAB
90, 4, -10
LCH
90, 11, 293
OKLCH
0.92, 0.03, 294
XYZ
75, 76, 98
LUV
90, 1, -17
HWB
251, 88%, 4%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.