Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E4E2DC
RGB
228, 226, 220
HSL
45, 13%, 88%
HSB
45, 4%, 89%
CMYK
0, 1, 4, 11
LAB
90, 0, 3
LCH
90, 3, 92
OKLCH
0.91, 0.01, 91
XYZ
72, 76, 79
LUV
90, 1, 5
HWB
45, 86%, 11%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.