Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E4E3CF
RGB
228, 227, 207
HSL
57, 28%, 85%
HSB
57, 9%, 89%
CMYK
0, 0, 9, 11
LAB
90, -2, 10
LCH
90, 10, 102
OKLCH
0.91, 0.03, 105
XYZ
71, 76, 70
LUV
90, 2, 15
HWB
57, 81%, 11%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.