Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E4E4E6
RGB
228, 228, 230
HSL
240, 4%, 90%
HSB
240, 1%, 90%
CMYK
1, 1, 0, 10
LAB
91, 0, -1
LCH
91, 1, 285
OKLCH
0.92, 0.00, 286
XYZ
74, 78, 86
LUV
91, 0, -2
HWB
240, 89%, 10%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.