Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E4E4FC
RGB
228, 228, 252
HSL
240, 80%, 94%
HSB
240, 10%, 99%
CMYK
10, 10, 0, 1
LAB
91, 3, -12
LCH
91, 12, 286
OKLCH
0.93, 0.03, 286
XYZ
77, 79, 103
LUV
91, -1, -19
HWB
240, 89%, 1%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.