Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E4ECDA
RGB
228, 236, 218
HSL
87, 32%, 89%
HSB
87, 8%, 93%
CMYK
3, 0, 8, 7
LAB
92, -5, 8
LCH
92, 9, 123
OKLCH
0.93, 0.03, 127
XYZ
75, 82, 78
LUV
92, -4, 13
HWB
87, 85%, 7%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.