Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E5D2DD
RGB
229, 210, 221
HSL
325, 27%, 86%
HSB
325, 8%, 90%
CMYK
0, 8, 3, 10
LAB
86, 8, -3
LCH
86, 9, 340
OKLCH
0.88, 0.03, 342
XYZ
68, 68, 78
LUV
86, 10, -6
HWB
325, 82%, 10%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.