Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E5D4E4
RGB
229, 212, 228
HSL
304, 25%, 86%
HSB
304, 7%, 90%
CMYK
0, 7, 0, 10
LAB
87, 8, -6
LCH
87, 10, 325
OKLCH
0.89, 0.03, 328
XYZ
70, 69, 83
LUV
87, 9, -10
HWB
304, 83%, 10%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.