Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E5D7DB
RGB
229, 215, 219
HSL
343, 21%, 87%
HSB
343, 6%, 90%
CMYK
0, 6, 4, 10
LAB
87, 5, 0
LCH
87, 5, 358
OKLCH
0.89, 0.02, 358
XYZ
69, 70, 77
LUV
87, 8, -1
HWB
343, 84%, 10%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.