Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E5E4EE
RGB
229, 228, 238
HSL
246, 23%, 91%
HSB
246, 4%, 93%
CMYK
4, 4, 0, 7
LAB
91, 2, -5
LCH
91, 5, 290
OKLCH
0.92, 0.01, 291
XYZ
75, 78, 92
LUV
91, 0, -8
HWB
246, 89%, 7%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.