Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E6D2CE
RGB
230, 210, 206
HSL
10, 32%, 85%
HSB
10, 10%, 90%
CMYK
0, 9, 10, 10
LAB
86, 7, 5
LCH
86, 8, 35
OKLCH
0.88, 0.02, 31
XYZ
67, 67, 68
LUV
86, 12, 6
HWB
10, 81%, 10%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.