Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E6DAEE
RGB
230, 218, 238
HSL
276, 37%, 89%
HSB
276, 8%, 93%
CMYK
3, 8, 0, 7
LAB
88, 7, -8
LCH
88, 11, 310
OKLCH
0.90, 0.03, 312
XYZ
73, 73, 91
LUV
88, 6, -14
HWB
276, 85%, 7%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.