Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
E6DDFB
RGB
230, 221, 251
HSL
258, 79%, 93%
HSB
258, 12%, 98%
CMYK
8, 12, 0, 2
LAB
90, 7, -14
LCH
90, 15, 298
OKLCH
0.91, 0.04, 299
XYZ
76, 76, 102
LUV
90, 3, -23
HWB
258, 87%, 2%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.