Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E6E1FE
RGB
230, 225, 254
HSL
250, 94%, 94%
HSB
250, 11%, 100%
CMYK
9, 11, 0, 0
LAB
91, 6, -13
LCH
91, 15, 293
OKLCH
0.92, 0.04, 294
XYZ
77, 78, 105
LUV
91, 1, -22
HWB
250, 88%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.