Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E6E2FB
RGB
230, 226, 251
HSL
250, 76%, 94%
HSB
250, 10%, 98%
CMYK
8, 10, 0, 2
LAB
91, 5, -12
LCH
91, 13, 293
OKLCH
0.92, 0.03, 293
XYZ
77, 78, 102
LUV
91, 1, -19
HWB
250, 89%, 2%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.