Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E6ECD4
RGB
230, 236, 212
HSL
75, 39%, 88%
HSB
75, 10%, 93%
CMYK
3, 0, 10, 7
LAB
92, -5, 11
LCH
92, 12, 115
OKLCH
0.93, 0.03, 118
XYZ
75, 82, 74
LUV
92, -2, 17
HWB
75, 83%, 7%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.