Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E6EDFB
RGB
230, 237, 251
HSL
220, 72%, 94%
HSB
220, 8%, 98%
CMYK
8, 6, 0, 2
LAB
94, 0, -8
LCH
94, 8, 267
OKLCH
0.94, 0.02, 264
XYZ
80, 84, 103
LUV
94, -5, -12
HWB
220, 90%, 2%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.