Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E6EDFF
RGB
230, 237, 255
HSL
223, 100%, 95%
HSB
223, 10%, 100%
CMYK
10, 7, 0, 0
LAB
94, 0, -10
LCH
94, 10, 271
OKLCH
0.95, 0.03, 269
XYZ
81, 85, 107
LUV
94, -5, -15
HWB
223, 90%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.