Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E6EFF0
RGB
230, 239, 240
HSL
186, 25%, 92%
HSB
186, 4%, 94%
CMYK
4, 0, 0, 6
LAB
94, -3, -2
LCH
94, 3, 208
OKLCH
0.95, 0.01, 205
XYZ
79, 85, 95
LUV
94, -5, -2
HWB
186, 90%, 6%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.