Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E6FBFC
RGB
230, 251, 252
HSL
183, 79%, 95%
HSB
183, 9%, 99%
CMYK
9, 0, 0, 1
LAB
97, -7, -3
LCH
97, 8, 203
OKLCH
0.97, 0.02, 200
XYZ
85, 93, 106
LUV
97, -11, -3
HWB
183, 90%, 1%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.