Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E7D2BF
RGB
231, 210, 191
HSL
28, 45%, 83%
HSB
28, 17%, 91%
CMYK
0, 9, 17, 9
LAB
86, 5, 12
LCH
86, 13, 67
OKLCH
0.88, 0.03, 65
XYZ
65, 67, 59
LUV
86, 14, 17
HWB
28, 75%, 9%
Pantone
663 C
Harmonies
Shades & tints
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