Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E7D3BF
RGB
231, 211, 191
HSL
30, 45%, 83%
HSB
30, 17%, 91%
CMYK
0, 9, 17, 9
LAB
86, 5, 13
LCH
86, 13, 69
OKLCH
0.88, 0.03, 67
XYZ
66, 67, 59
LUV
86, 13, 17
HWB
30, 75%, 9%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.