Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E7DFE4
RGB
231, 223, 228
HSL
322, 14%, 89%
HSB
322, 3%, 91%
CMYK
0, 3, 1, 9
LAB
90, 3, -1
LCH
90, 4, 338
OKLCH
0.91, 0.01, 339
XYZ
73, 75, 84
LUV
90, 4, -3
HWB
322, 87%, 9%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.