Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E7E4EF
RGB
231, 228, 239
HSL
256, 26%, 92%
HSB
256, 5%, 94%
CMYK
3, 5, 0, 6
LAB
91, 3, -5
LCH
91, 6, 297
OKLCH
0.92, 0.02, 299
XYZ
76, 79, 93
LUV
91, 1, -8
HWB
256, 89%, 6%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.