Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E7E6C8
RGB
231, 230, 200
HSL
58, 39%, 85%
HSB
58, 13%, 91%
CMYK
0, 0, 13, 9
LAB
91, -3, 15
LCH
91, 15, 103
OKLCH
0.92, 0.04, 106
XYZ
72, 78, 66
LUV
91, 2, 23
HWB
58, 78%, 9%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.