Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E7E8EE
RGB
231, 232, 238
HSL
231, 17%, 92%
HSB
231, 3%, 93%
CMYK
3, 3, 0, 7
LAB
92, 0, -3
LCH
92, 3, 279
OKLCH
0.93, 0.01, 279
XYZ
77, 81, 92
LUV
92, -1, -5
HWB
231, 91%, 7%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.