Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E7EAD5
RGB
231, 234, 213
HSL
69, 33%, 88%
HSB
69, 9%, 92%
CMYK
1, 0, 9, 8
LAB
92, -4, 10
LCH
92, 11, 111
OKLCH
0.93, 0.03, 114
XYZ
74, 81, 75
LUV
92, -1, 16
HWB
69, 84%, 8%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.